Archive for January, 2008

SearchFest 08 General Info

Friday, January 25th, 2008

SearchFest 08, will be held in Portland Oregon, March 10, 2008. SearchFest is the Northwest’s largest conference dedicated to search engine marketing (SEM). The full-day conference will feature multiple learning tracks, workshops and expert panels to help businesses leverage SEM to increase awareness and revenue.
The event brings together industry experts from around the country, including [...]

What really is the right SEO Technique?

Thursday, January 24th, 2008

A Registered User at IHY forum asked this in one thread of the forum:
Do you guys know the answer to these questions?
Hey guys, I am new to this forum and to SEO, and I would really appreciate some advice, since I am completely lost!
OK, the thing is that I’ve been running an e-commerce website and [...]

2008 Monthly Web Marketing Plan

Friday, January 11th, 2008

January:
Set Up Google Analytics. The reason why this is first on your month-by-month plan is because you should have a benchmark to compare to your year-end results. The reason I suggest Google Analytics over any other traffic report program is the price–free–and the quality, comprehension, and usability of the program.
February:
Do a Keyword Analysis. [...]

Googlebot Expands to World Domindexing

Friday, January 11th, 2008

Robots and how they read (or don’t read) images has always been an issue. Google[bot] is finally starting the trek which will take the world down a read of being able to search for anything, anywhere.
According to what Danny recently touched on, Google has filed three new patents: Recognizing text in images, Enhancing text in [...]

3 Tips To Traffic With Social Bookmarking

Friday, January 11th, 2008

Social bookmarking is a quite new, but very effective and easy way to get targeted traffic to your blog or website.In my opinion, there are 3 things you must do correctly in order to receive lots of traffic by using this simple technique.

1.A Professional Look With Unique Content
I like blogging for many reasons and prefer [...]

Mistakes Of Pay Per Click Advertising: The Terrible 10

Friday, January 11th, 2008

Vigilance, micromanaging and attention to detail can help you avoid some common and costly mistakes of PPC advertising. What are those mistakes?Here are the terrible 10 that are typical to most pay per click campaigns.
Too Many Keywords Per Ad Group
It’s important to target your ad to be as relevant as possible. Don’t group all your [...]

SEO Rap - Paid Search 101

Wednesday, January 9th, 2008

You want to start SEM, well here’s what to do
You focus on the product, then you find a niche too
You want to get the listing, I’ll give you some assisting
SEO and SEM, they are coexisting
To cover all the bases, you must have patience
Research all your keywords and your phrases
They all sound good, but they may [...]